DISNEY INTERACTIVE STUDIOS BRINGS HOME ENDLESS SUMMER FUN WITH Camp Rock: The Final Jam FOR NINTENDO DS

Camp Rock Video Game Brings Exciting Summer Camp Adventures to the DS


BURBANK, Calif. - (August 31, 2010) - Disney Interactive Studios today announced the release of Camp Rock: The Final Jam for Nintendo DS™. While navigating through story events from the upcoming Disney Channel original movie and jamming to music from both "Camp Rock" movies, the new game takes players on a fun-filled adventure that adds a new level of interactivity to the franchise. In the DS game, players create their own customized avatar and join Mitchie, Shane and other characters as they prepare to go up against the rival Camp Star.

"Camp Rock: The Final Jam provides DS players a new way to enjoy the fun of summer," said Craig Relyea, senior vice president of global marketing, Disney Interactive Studios. "With a great story line and exciting camp rock activities, this game is a perfect addition to the "Camp Rock" experience."

Camp Rock: The Final Jam takes players on a puzzle and mini-game filled journey through story events based on the movie. Fans will immerse themselves in summer fun as they explore familiar locations and experience camp activities from the movie including a water balloon fight and canoe racing. To prepare for competition, fans rock out to "Camp Rock" songs using their stylus to play drums, bass or rhythm guitar. Players will also use the stylus to tear up the dance floor with cool moves. In addition players will be able to express their style as they customize their avatar with cool clothing and accessories to wear around camp.

Camp Rock: The Final Jam is now available for the Nintendo DS and is rated E for Everyone by the ESRB.

About Disney Interactive Studios

Disney Interactive Studios, part of Disney Interactive Media Group, is the interactive entertainment affiliate of The Walt Disney Company (NYSE: DIS). Disney Interactive Studios self publishes and distributes a broad portfolio of multi-platform video games and interactive entertainment worldwide. The company also licenses properties and works directly with other interactive game publishers to bring products for all ages to market. Disney Interactive Studios is based in Glendale, California, and has internal development studios around the world. For more information, log on to http://www.disneyinteractivestudios.com.

About Disney Channel
Disney Channel is a 24-hour kid-driven, family inclusive television network that taps into the world of kids and families through original series and movies. Currently available on basic cable in over 99 million U.S. homes and to millions of other viewers on Disney Channels around the world, Disney Channel is part of the Disney-ABC Television Group.

Nintendo DS is a trademark of Nintendo.

All trademarks and copyrights contained herein are the property of their respective holders.

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Media Contacts:

Maral Kaloustian
Disney Interactive Studios
(818) 553-6073
maral.kaloustian@disney.com

Dianne Bakern
Disney Interactive Studios
(818) 553-3919
dianne.i.baker@disney.com